Using Marketing Wisely

In this tough economy, many retailers and other businesses are tightening their belts and one of the first things to go is often marketing. But this is the wrong time to cut back on advertising. When the economy rebounds, as it always does, and customers are ready to spend again, market share has a chance to "reset," so to speak, with customers who have stepped out of their normal spending patterns often open to CHANGING THEIR PREFERENCES. And whose name or brand will come to mind when they are ready to spend? It ought to be YOURS! So, do whatever you have to in this time of opportunity to FIND MARKETING DOLLARS - AND USE THEM WISELY.

Hit this link at SmallBusinessNewz.com for an interesting article.

And we are here to recommend the single most consistent return on marketing investment for most retailers which is BROADCAST MARKETING, specifically RADIO and LOCAL TV. Let us craft for you a unique musical image that will carry your message with consistent memorable branding FOR YEARS TO COME!

Contact me via my contact page or by phone or fax at 615-292-0582.

Assets and Experience

  • In-House digital recording production facility
  • Access to one of America's best talent pools of singers, musicians and actors in Nashville
  • Proven ability to communicate creative ideas both to advertising professionals and end-user clients
  • Proven ability to work independently as well as part of a creative team
  • Desire to get wacky and think in new and possibly dangerous ways
  • Over 15 years experience in all aspects of the music business, including:
    • Commercial music
    • Record production
    • Composition/songwriting (2 Grammy award nominations)
    • Studio work

Musician Credits

  • Numerous keyboard and guitar sessions
  • Background vocals on many record projects including Clint Black, Amy Grant, Michael W. Smith, Walt Disney Pictures and more....
  • Lead vocals for Chevrolet, Glade Air Fresheners, Wal Mart, Plymouth and more....